The portable, foldable, inflatable, loveable car booster seat

Mum of two, Grainne Kelly, came up with the idea for the BubbleBum after many years of carrying heavy, bulky, expensive booster seats around with the family.

Designed to fit into your busy family life, the BubbleBum can go with kids wherever they go. This portable, lightweight, brightly coloured, inflatable booster seat for kids aged between 4-11 easily deflates and folds flat so that kids or parents can carry it in rucksacks or handbags, making it perfect for holidays, rental cars, taxis, coach journeys, school trips or car pooling. The light, compact design means that when deflated and folded, it can be easily transported in schoolbags, handbags, rucksacks or even the glove compartment of your car, so that kids never have to be without a booster seat again.

When travelling, it's the perfect companion. There's no need to carry a bulky booster seat again with this lightweight, compact solution. Weighing less than half a kilo, it can fit comfortably into mom's hand luggage or a child's travel bag ready to inflate quickly and easily. the perfect emergency seat for when daddy, grandma or a friend suddenly needs to fetch your little munchkin from school, its also great in case you need to transport a little friend. Another added bonus to the bubblebum is that you can use it as a booster in restaurants and at the cinema.

Kids these days spend a lot more time in cars than they used to, the number of cars on the road has increased drastically since we were children and according to the national statistics, 84% of children in South Africa travel in cars without wearing safety belts.

The BubbleBum is cost effective, selling for only R 399

Even though your child will be safer on a BubbleBum than using a vehicle seat belt alone, we recommend that you keep your child in a 5 point harness seat as long as possible.

For more info on the Bubble Bum and where to buy it visit www.bubblebum.co.za